Tip22: Don’t use scripts like JavaScript and VBScript in your emails. Email clients don’t render scripts.
Tip25: This is my last, and most important email marketing tip. Here it is: Use New Prodigy for your email marketing. http://bit.ly/9bMPRh
Tip21: Use standard fonts like Arial, Times New Roman, Verdana, and Tahoma. Your fancy font might not exist on your readers computer.
Tip20: Keep your message size around 40 – 50KB, this will ensure it doesn’t get filtered out due to size restrictions.
Tip19: Don’t cram your content. Create landing pages for more detailed content and links to those pages from within your email.
Tip18: Keep email designs to 500 – 650 pixels wide. This will avoid a horizontal scroll bar, which people hate.
Tip17: If you’re really advanced, test in multiple versions of email clients such as Outlook 2007 and Outlook 2010.
Tip16: Test in Outlook, Gmail, AOL Mail, Yahoo!Email and Hotmail. This will cover 80% of all email clients in use today.
More dos-and-dont’s for email marketing have been posted at our twitter account (http://twitter.com/newprodigy)…. http://fb.me/Kbkoml0s
Tip15: Be sure to create both HTML and Text versions. Not all users will accept HTML based emails.
