What can you remember, www.newprodigy.ca or 888-273-7903? The first is our own website URL, the second is our actual main office phone number.
Now imagine a potential new customer of yours, let’s call him “Bill,” is driving along and he sees one of our billboards along his route (we’ll continue using New Prodigy as the unwise company in our example).
The billboard reminds Bill that he has been meaning to look into the services of a marketing company, and Bill catches enough from our billboard to know that he wants to learn more about us.
Continue reading ‘Utilize your Website URL on all Advertising’
