Archive for the 'Small Business Marketing' Category

How Often Should I Post?

First off, to be perfectly frank, there is no better way to promote your business on a budget then through a business blog (business blogging), so if you’re not blogging for your small business, start right now!

Okay, now that that’s out of the way let me answer one of the most common questions we here at New Prodigy Marketing Group field » How often should I be posting?

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Tips for Selecting Software for your Small Business

Every business needs software in order to run efficiently, effectively, and productively (accounting, marketing, communication, etc.). Software technologies can be a great enabler and level the playing field for small businesses, but with so many technologies available how do you know that the ones you select for your business will be supported, remain relevant, and be around as long as you are?

We have some tips for you but before you read them, here’s a video reminder about perils of backing the wrong software pony titled “Here Comes Another Bubble.

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No More Vanity Phone Numbers

Let’s cut to the chase — Qwerty phones are taking over the world so if you have a vanity phone number you should consider getting rid of it or, at the very least, make sure you always provide your actual phone number alongside the vanity number on all marketing communications.

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Your Email Is Part Of Your Brand

The email address is one of the most commonly overlooked sources of brand “touch-points” between a company and a potential or existing customer. Overlooking this simple but effective branding opportunity can cost you when a potential customer is ready to buy.

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