Congratulations have to go out to the folks at Executve Millwork as they have just launched a big boost to their corporate brand with a new logo design and a new website.
After years of working off the original logo and a desperately outdated website, Executive Millwork has jumped into the new marketing age and are keeping their eyes on a clear, practical marketing strategy for 2009.
In this issue you’ll get our “hot top” article, a practical marketing tip that will save you money, and this months recommended business resources.
Select NewInsight Newsletter category to your right and check out the January 09 issue
www.skype.com
As Skype puts it, they are “communications for the modern business.” Skype allows you to make phone calls from you computer for free to other Skype users.
Free to sign-up and use, Skype only requires you to install a light-weight program on your computer which is basically a contact manager and phone dialing system. After that all you need is a headset and you’re off to the races.
Skype is ideal for businesses that have contacts (i.e. partners, vendours, contractors, clients, etc.) that may be out of town or country where phone communication incurs long-distance charges. Skype is also
Skype is also cheap to landlines and cell phones around the world so overall you save money and time. Get ahead with video and voice calls, instant message chat, SMS, file sharing and the Business Control Panel where you can manage Skype’s paid services.
[New Prodigy Marketing Group has dedicated "Business Resource" section on our website which currently has 9 different business categories ranging from accounting to sales productivity. If Skype isn't right for you then perhaps one of our other recommended resources is. Visit our customers > business resources to view all resources.]
What can you remember, www.newprodigy.ca or 888-273-7903? The first is our own website URL, the second is our actual main office phone number.
Now imagine a potential new customer of yours, let’s call him “Bill,” is driving along and he sees one of our billboards along his route (we’ll continue using New Prodigy as the unwise company in our example).
The billboard reminds Bill that he has been meaning to look into the services of a marketing company, and Bill catches enough from our billboard to know that he wants to learn more about us.
Continue reading ‘Utilize your Website URL on all Advertising’
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