Top 5 Tips for Better Online Ads

There are some simple steps you can take to ensure your online ads are hitting the mark!

Are you running Google Ads, or Yahoo! ads, or any online ads for that matter, then you know how competitive it is to not only find your target audience, but to get them to respond to your advertisments. By following these simple tips you can create a much better online “experience” for your target audience, and therefore enhance the performance of your ads.

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Facebook: Where marketing efforts go to die?

Fans! Likes! Followers! The social site was supposed to be the Holy Grail for corporate marketers, but the search for that mythic chalice may still be on.

By Kit R. Roane, contributor at Fortune Tech, Fortune

FORTUNE — The advertising firm Interpublic Group invested $5 million in Facebook five years ago and now has roughly $250 million to show for it, at least on paper. The question is whether Interpublic’s clients, or the rest of the companies throwing money at marketing efforts on the site, have the same rosy glow.

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Stop Making the 6 Biggest SEO Mistakes

So before I thank and credit Simon Heseltine over at Search Engine Watch for his latest blog post, which we are now sharing with you, I want to curse Simon for stealing our post scheduled for next week! No, of course Simon did not steal anything, he just beat us to the punch with his post, and he has hit the nail on the head with a short-list of SEO no-no’s.

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Important WordPress Security Update

On December 29, 2010, WordPress has released a critical security update, bringing the current version up to 3.0.4. This update is a must-have and closes off a huge vulnerability which can leave your WordPress website susceptible to unauthorized code manipulation.

For the original release from WordPress, visit http://wordpress.org/news/2010/12/3-0-4-update/.

All New Prodigy Marketing Group clients have already been updated.

Practical Social Media Tips for 2011

The following post is courtesy Marketing Profs.com. Thanks MP.com.

With the end of the year comes the compulsion to synthesize what we’ve learned about the ebb and flow of social media in 2010. Toward that end, John Antonios, writing at the Social Media & Personal Branding blog, has made a list of 100 social media tips to ponder for 2011.

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10 Essential New Year Resolutions for Web Marketers

The following post is taken word-for-word from Kevin Gibbons of Search Engine Watch.com. Thanks SEW.

If 2011 is the year that you’re really going to nail your company’s web marketing, then here are 10 things you cannot fail to do — and a few in-depth articles from the Search Engine Watch library to help you achieve them.

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I just tweeted a series of 25 …

I just tweeted a series of 25 email marketing tips. Check out my timeline for all 25 and get your email marketing on track.

Tip24: Don’t use flash. I know…

Tip24: Don’t use flash. I know it looks great on your website and everyone loves it, but email clients don’t render flash.

Tip25: This is my last, and mo…

Tip25: This is my last, and most important email marketing tip. Here it is: Use New Prodigy for your email marketing. http://bit.ly/9bMPRh

Tip23: Don’t use forms in your…

Tip23: Don’t use forms in your email. If you need a form, send the reader to a landing page. Email clients won’t render forms.